By Ronak Shah | October 14, 2009
Always send emails ONLY when you have something really special to deliver in return for the readers extremely valuable time. Acknowledge their time and reward them with something really “brilliant” for looking over your information. that information could be pasted probably on a blog or maybe a website.
Remember, the time that they spend on your site is extremely valuable not only to you but to them. They are human beings and they have a life of their own.
You must always improve the quality of their life whenever you interact with them. They aren’t your money spinning robots, but your prospective friends who could help you multiply your business ‘x’ number of times if you know exactly how to respect their feelings, dreams, ambitions, beliefs, thoughts, experiences and lifestyle. The only way is by learning to accept their behavior. And timing your moves is what will make you a lot of money.
Help your customers with everything they need or want. This way you build valuable credibility in their eyes. When you send them emails, invite their comments to your blog posts. Share something that is invaluable to them.
Don’t try to sell them anything, make them buy it. Don’t push anything hard towards them to sell your product. Just let them know you have a product and what it can do for them. In fact, make them ask questions about your product. Drive them towards your product naturally rather than driving your product towards them. Let them get inquisitive of what your product is and how it can really help them out. Just because you want to make money and make your life complete does not mean that you send emails repetitively and spam their mailbox with your product links, information, etc.
Have regular intervals while sending emails to your list of subscribers. Have a valuable purpose for sending them an email and make sure you help them out instead of just promoting your affiliate product via email. Make sure you keep in mind their purpose of subscribing to your lists. Email marketing is the most powerful tool to grow a business. Don’t abuse it.